Branding

 

Is your brand logo and/or brand name memorable, recognisable and long lasting ? 

In today's digital era now being driven more and more by AI, how do you continue to stand out from a crowded market place ? It really starts with first impressions! 

Branding is so much more than a logo or a symbol or a name, it is a carefully crafted and considered process, generally with some genuine meaning behind it- that gives credibilty to the brand origin.

When you first think of your favourite brand, what instantly comes to mind & why ? 

Some of our favourite all time brands are those that are timeless, simple and executed with consistency and authenticity.

Nike's tick style logo and 'Just Do It' strapline is known by everyone globally, Apple's iconic bite out of the apple symbol is not comparable to any other electronics brand but is also so sleek and simple, whilst Virgin's name was based on their very first experience of running a business linking to the meaning behind the brand.  Today's iconic brands all started somewhere, where do you want to start ?